I've been in marketing for over 15 years. I started as a copywriter and SEO specialist, moved into performance ads, and eventually found my true passion in Web3 and community building.
I love the energy, the weirdness, and the endless creative freedom this space offers.
WHAT WEB3 TAUGHT ME
This space gives a lot—but it takes a lot too. You're always working—because the community never sleeps. Always on. Breathing. Building. FUDing. And I love that.
For me, the positives far outweigh the negatives.
I created my own NFT marketing framework by blending two things:
- Deep experience in real-world marketing
- First-hand immersion in Web3 culture
And you only really understand that culture if you've felt it:
- If you've said "gm" to your Discord fam before brushing your teeth.
- If you've lost ETH on a degen play.
- If you've been drained, rugged, and still showed up the next day.
I've been there. All of it. And honestly? I loved it.
WHAT I BELIEVE
I believe in authentic engagement. Transparent communication. Strategy that earns trust—not just attention.
(Okay, okay. I'm still talking about work, huh?)
CREATIVITY BEYOND WEB3
When I'm not deep in a mint calendar or Discord audit, I make electronic music. I've released a few albums on a label.
I also write. In 2023, I finished a fantasy novel and I'm now looking for a publisher who's open to stories with weird worlds and emotional depth.
And yes—I'm teaching myself Python. It challenges me—but that's why I'm learning it. I believe logic and creative thinking together are the foundation of modern marketing.
WHAT I LOVE
When I have free time (On rare days off), I read. Mostly books about marketing, business, copywriting, and psychology. I go to the gym. I run.
I rewatch The Simpsons like it's a religion. I've seen every episode 20+ times—and I'm not exaggerating.
WHERE I WANT TO BE
I'd love to move to the U.S. someday. I'm not a fan of what's happening in Europe, and I truly believe Alaska is the most beautiful (and most brutal) place on Earth. But hey, that's part of the adventure, right?
IF YOU'VE MADE IT THIS FAR...
Thanks for reading. If you're building something meaningful and need a partner who gets both the art and the grind of Web3—Let's talk.