I help Web3 founders, marketers, and agencies launch NFT strategies that actually work—using a battle-tested framework proven in both bull and bear markets.
Struggling to mint out? Don't worry—you're not alone.
The hype days are over. No influencer can save a weak product or poor marketing. You need strategy, execution, and speed. That's where I come in.
Launching an NFT project can be stressful and exhausting—you stay up late, doubting every decision, desperate for a breakthrough. I'm here to help you move from that anxiety to unstoppable confidence. Together, we'll create a clear, focused path forward, so you can finally relax and watch your community grow into a lively, passionate group that's as excited about your project as you are.
How?
With a custom framework I created.
My Marketing Framework
I use a system I call the Build-Measure-Learn NFT Loop—inspired by the book The Lean Startup, which deeply shaped how I build successful strategies for NFT projects.
🔨 Build → Run lean experiments
📊 Measure → Track data, gather feedback
🔁 Learn → Pivot or persevere—fast
The framework is built around rapid experimentation. We adapt to market shifts and double down on what works—while cutting what doesn't. In a fast-moving startup environment, failure is part of the process. But when we fail, we do it fast and cheap. That way, we pivot quickly to what works—and build winning campaigns.
🔧 Framework Engine: "We build fast, track results, and learn what moves the needle."
🚀 Under the Hood: "Then we cut what doesn't work and move on to the next experiment."
My framework consistently outperforms most Web3 marketing agencies.
Why? Because many of them still don't understand: you're building communities, not targeting audiences.
📌 Real Results:
- 📈 15+ years in marketing
- ✍️ 15+ years in copywriting
- 💣 Sold-out NFT collection
- 🎯 50–100% growth in Discord activity
- 🔥 100–200% boost in Twitter reach
✅ Ready to grow?
My Story
With over 15 years in marketing, I began as a copywriter and SEO specialist, transitioned into paid ads, and eventually found my passion in Web3 and community building.
I've been helping Web3 brands since July 2021.
In January 2022, I sold out a 5,000-piece NFT collection—Metaverse Cool Cats.
I've served as Chief of Marketing for three NFT projects:
- Metaverse Cool Cats
- Faceless
- Samurai Warlords
But my beginnings were humble. I started as a Discord moderator, became a Community Manager, and later a Collab Manager. This hands-on experience across every layer of NFT project operations made me an effective Chief of Marketing—I know exactly what your team deals with day to day, so you won't need to explain a thing.
In 2024, I built two thriving communities.
Let's Talk
Ready to launch a smarter NFT marketing campaign?
I will use the Build-Measure-Learn NFT Loop to take your project to the next level.