Monitoring Team

The CMM should ideally every day check on the mods. There should be a weekly status update call between the CMO and CMM. The CMO should be in touch with all the collab managers (CM) on a daily basis, because these individuals are critically important for growth.

Based on my extensive experience dealing with them, I can tell you right away that you can’t let them work alone without checking up on them.

These individuals represent your brand to other web3 teams. Their attitude, their choice of words, and what they say about your brand and product will all influence the outcome of every possible collab deal.

So, each CM has to be 100% in sync with the CMO when it comes to understanding why your brand is a killer brand, a unique brand, a well-positioned brand, with an amazing product.