Worthless Whitelist Spots

Jakub Pajer Dec 30, 2024

Your community won’t value whitelist (WL) spots if they’re easily obtainable. WL spots should be earned through effort. Make them part of your reward system, with milestones for participation. For a guaranteed spot, increase the threshold.

About the Author

johnnybravo

Jakub Pajer (aka Johnny Bravo). 15+ years Web1/Web2; in NFT since 2021. Sold out Metaverse Cool Cats (4,999 PFPs) in Jan 2022. CMO for three NFT projects; led X/Discord/Substack/Medium; grew servers, improved engagement, and raised perceived brand value.

🎯 Current Role: NFT Marketing Advisor
📈 Experience: 15+ years Web1/Web2; NFT since 2021
🏆 Key Achievement: Sold out Metaverse Cool Cats (4,999 PFPs) in Jan 2022
💼 Leadership: CMO for three NFT projects
🎓 Expertise: NFT Marketing, Web3 Strategy, Community Building, Discord Management
🌐 Website:
LinkedIn X.com